#162: Sarina Richard, Founder and CEO of HERdle.health, on Deciding Between For-Profit and Non-Profit, How to Be Resourceful While Bootstrapping, and Creating an Organic Community
Sarina Richard is the Founder and CEO of HERdle, India's first private women's one-stop healthcare expert. HERdle.health provides Indian women power over their sexual and mental health in a safe, anonymous, fast, and convenient way. They aim to give women the care they need without judgment or stigma, from the comfort and privacy of their mobile phone.
25% of the world’s cervical cancer deaths come from India, and 4 out of every 10 women in the world who commit suicide are from India. There is a lack of access to information and resources and a massive social stigma against sexual and mental health. HERdle hopes to bridge this gap and remove Indian women's health hurdles by providing access to non-judgy experts, resources and technology.
Connect with Sarina Richard
Some of the Topics Covered by Sarina Richard in this Episode
- How Sarina’s background in healthcare and women’s development led to her funding HERdle
- The issue of access to healthcare and sexual health education for women in India
- Understanding the problem and the business models Sarina came up with
- Deciding between for-profit and non-profit
- The first steps Sarina took to start HERdle
- How Sarina went about customer discovery and understanding pain points from the supply side
- HERdle’s services and how it works
- From bootstrapping to pre-seed and seed round fundraising
- What Sarina values in building a team
- How Sarina has been resourceful while bootstrapping
- Sarina’s takeaways from previous founder experiences and applying them to HERdle
- Customer acquisition, partnerships, and creating an organic community
- How Sarina currently structures her day and distributes her time and finding work-life balance
- How Sarina recharges and stays active (for free!)
- Sarina’s advice for other entrepreneurs
Subscribe to the Just Go Grind Podcast
Want to Join a Supportive Community of Ambitious Founders?
Learn more about the Just Go Grind Founder Community, a group of more than 90 founders learning and building together each week 👇